Risa Schulman Gearing up for Supply Side? Looking for someone who can: Turn scientific evidence into successful functional foods and dietary supplements? Create structure /function claim regulations and substantiation? Influence and educate consumers and healthcare providers about your products? Let’s meet! Give me a buzz. Tap-Root’s Four-Part Series on CoQ10 and Ubiquinol in Natural Product Insider Coenzyme … Read more
Warning Letters & Litigation: Call Us for Help You’ve spent years developing your product and creating well-substantiated marketing claims. And then the dreaded warning letter arrives from the FDA. Or worse: litigation. Don’t worry – we can help. We’ll work with your legal cousel to provide the scientific expertise and substantiation needed to bolster your … Read more
Risa Schulman, PhD, conducted a seminar as part of the Engredea Education at the Nutracon / Engredea conference. The seminar “Practical Claims Design: You Know the Regs — Now What Do You Do?” was written about in the EngredeaWrapUp in May of 2013.
Nutracon / Engredea WrapUPTap~Root offers dietary supplement label compliance services to review the labels of food and supplements for FDA food label compliance. This case study highlights our ability to work with start-up companies as they delve into the natural foods and supplements industries. CASE STUDY SITUATION: A start-up company in the natural supplements industry, Ambrosia Sciences, had … Read more
A messaging expert for natural products communications can translate science to sales – this is especially important when launching a new line. This case study about a consulting engagement to develop marketing and training programs to explain a cutting edge new nutritional supplement line.
Wow, finally we get an excellent write-up of the more complex (and accurate) story about antioxidants.
Risa Schulman one of the “9 Wonder Women of the Natural Industry”It was a delightful surprise to be included amongst the “9 Wonder Women of the Natural Industry” in a celebration of International Women’s Day by New Hope 360.
Nutracon was a great success again this year; I always appreciate the intimate environment (compared to the zoo that Expo West is) and loved learning about the new trends (innovation vs reduction nutrition), new science (probiotics, moving along!), and new challenges facing the industry (making sure R&D and marketing come together – is that a … Read more
The art on my website is the creation of one of my favorite artists, Kaoru Mansour. Her work is a beautiful fusion of nature and technology that I am drawn to as it reflects my own personality. I have two of her works from this series, called Iro, and I have also enjoyed watching her … Read more
