Helping Natural Products Investors With Their Due Diligence and Evaluations

One of the areas Tap~Root is now being sought after for is assisting investment bankers with their evaluations of natural products companies.  We had great fun with this assignment and wanted to share it with you as a case study.

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Guiding New Entrants into the Dietary Supplement Industry

This case study describes how Tap~Root assisted a pharmaceutical company newly entering the industry in the process of developing a new dietary supplement line. SITUATION: A large pharmaceutical company tasked an internal team with developing a supplement line to launch the company into the dietary supplement sector. While the team had strong competencies stemming from … Read moreGuiding New Entrants into the Dietary Supplement Industry

Wowing Ingredient Buyers with a Claim Substantiation Dossier

How a claim substantiation dossier allowed an ingredient supplier to create new and hard-hitting message points with confidence, and to provide a substantiation document to their customers that went far beyond expectations, streamlined messaging and helped make more sales.

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Label SOS — Completed in Time for Print

Tap~Root offers dietary supplement label compliance services to review the labels of food and supplements for FDA food label compliance. ¬†This case study highlights our ability to work with start-up companies as they delve into the natural foods and supplements industries. SITUATION: A start-up company in the natural supplements industry, Ambrosia Sciences, had designed their … Read moreLabel SOS — Completed in Time for Print

Launching Sophisticated Science Made Easy… and Successful

Case Study A messaging expert for natural products communications can translate science to sales. Read this case study about a consulting engagement to develop marketing and training programs to explain a cutting edge new nutritional supplement line. SITUATION: Dietary supplement manufacturer Solgar Vitamins was launching a new line of products based on sophisticated science. They … Read moreLaunching Sophisticated Science Made Easy… and Successful