A large Consumer Packaged Goods company working on acquisitions has called on Tap~Root for a number of projects to supplement their internal expertise.
All focused on due diligence for targets in the dietary supplement space, assessing the validity and compliance of benefit claims across product lines to aid in decision making. We:
- Developed an efficient way to assess the regulatory health and compliance of products and companies while still doing a deep dive into the supporting science and claim languaging
- Created a matrix and rating system that captures and integrates large amounts of information in an easily understandable form
- Provided a POV on the future prospects of products and categories
- Maintained strictest confidentiality