Marketing scientific content – developing marketing materials from a science and regulatory point of view – this includes consumer marketing materials as well as industry-specific press releases. Tap~Root works directly with functional food, dietary supplement, and cosmeceutical companies on marketing their scientific content. We also develop content for design firms, marketing firms, and PR firms with messaging for their clients.
Consumer Marketing Materials
Putting your great story out into the world
Design of marketing material copy, messaging points, and education kits for specific audiences from a science and regulatory point of view.
Easy when you have the science and regulatory down, plus a flair for writing
Writing of blogs, articles, the scientific angle of press releases; desk-side media tours, and press interviews.
“I worked with Risa to revise and fine-tune benefit-driven package copy for a mutual client. She was extremely helpful from a regulatory/scientific perspective but also from a creative standpoint, where her input really helped me tie the brand’s tone of voice into the brand benefit. We’ve worked with regulatory experts in the past, but Risa just really got it.” Bill Hogan, Copywriter at Pearlfisher
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