The concept of “forward thinking”: seizing opportunities and acting prudently to make the most of them. Our industry is both entrepreneurial and highly regulated – sometimes an uneasy balance, and even more reason to look forward with eyes wide open.
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Get on Track with a Strategic Roadmap | Tap~Root Quarterly
Innovation is hard enough. But coming up with a great product concept or ingredient is just the start. Launching it successfully requires thoughtful planning and a well-considered strategy. What is the best way to position the offering? Differentiate from competitors? What in your science could become a compelling story? How to make a splash in the marketplace?
These are among the questions that the Tap~Root team answers in every Strategic Direction Document.
Tap~Root is Growing! | Winter Tap~Root Quarterly
Tap~Root is Growing!
- Introducing Barbara Schmidt, PhD
- Cosmeceutical Expertise
- The Emerging Medical Marijuana Industry
- A Fresh Set of Eyes
Newsletter: Functional Food Trends, Advisory Role, & Enzymes Article
This newsletter issue includes:
- Trends in Functional Foods Forum
- New Advisory Role with DianaPlantSciences
- Watch for My Article on Enzymes in “Natural Products Insider”
- Recent Raves for Tap~Root
New Advisory Role With DianaPlantSciences
Risa Schulman, PhD was recently appointed to the inaugural Science Advisory Board of DianaPlantSciences, which has formed to support the advancement of dietary ingredients produced from plant cell culture technology.
Newsletter: Why Tap Root?, Class, Practical Claims Design, & CoQ10 Candor
Why Tap Root? The tap root of a tree is a central root, longer and stronger than all the others – it goes deep to the source, provides strong support, and anchors the tree when the winds blow. At Tap Root, this is the way we work. Let us help you develop winning healthy foods … Read more
Newsletter: Supply Side and a 4-Part Series on CoQ10 & Ubinuinol
Gearing up for Supply Side? Looking for someone who can: Turn scientific evidence into successful functional foods and dietary supplements? Create structure /function claim regulations and substantiation? Influence and educate consumers and healthcare providers about your products? Let’s meet! Give me a buzz. Tap-Root’s Four-Part Series on CoQ10 and Ubiquinol in Natural Product Insider Coenzyme … Read more
Newsletter: Litigation, Claims, and a Checklist
Warning Letters & Litigation: Call Us for Help You’ve spent years developing your product and creating well-substantiated marketing claims. And then the dreaded warning letter arrives from the FDA. Or worse: litigation. Don’t worry – we can help. We’ll work with your legal cousel to provide the scientific expertise and substantiation needed to bolster your … Read more