When you supply healthy foods, dietary supplements and cosmeceuticals, there are so many things to consider. Good science is just the beginning. You have to use it wisely to build a product that is scientifically solid, regulatory-compliant and compelling to the consumer.
Which of these questions are you asking yourself?
- How do I tell my story without getting into trouble with the FDA?
- How do I create messaging and labels that communicate benefits, given regulatory limitations?
- I'm investing in natural products companies, how do I evaluate their science and regulatory soundness?
- How can I fill the gaps in my science to make stronger claims?
- Where do I find the right people to assist my small team?
- I'm newly entering this industry, where can I find the guidance I need to develop and launch a product successfully?
Can you be competitive in the natural products industry?
The Tap~Root team brings decades of experience in the natural products industry, turning scientific evidence into successful functional foods, dietary supplements and cosmeceuticals, in a demanding marketing and regulatory environment.
We understand the challenge of combining science with powerful storytelling and compliant messaging, to differentiate your products so they become winners on the store shelves.
Our strategic guidance can help both established and startup companies if:
- You need defensible claims and message development
- A qualified consultant makes more sense than adding staff
- You are expanding into functional foods and dietary supplements and need an industry expert to guide you